Musto and LEGO Partnerships announced at the New Defender World Premiere Event.
Added: 30 September 2019
To celebrate the world premier of the New Defender, Land Rover have announced two new exciting partnerships including outdoor performance clothing Musto and LEGO which will create a highly detailed LEGO Technic model.
The LEGO Technic Land Rover Defender
The 2,573-piece LEGO Technic New Defender has been developed with Land Rover to include authentic bodywork and realistic functions. Ready for you to build from home this models combines the creativity of LEGO with the realism of Land Rover design. The LEGO Technic vehicle includes authentic body panels and rims, four-wheel drive with three differentials, fully independent suspension, a working winch and LEGO Technic's most sophisticated gearbox yet - all designed to create an enjoyable and rewarding building experience.
"With every LEGO element, children can build anything they can imagine I'm very excited about this new model - a truly impressive job done by our LEGO Group designers. Together with Land Rover, we've blended elements, design and innovative engineering into a set that shows the boundless creativity of LEGO play, and that with LEGO Technic you can build for real".
Niels Henrik Horsted, Marketing Director at the LEGO Group
The Above and Beyond Collection
Inspired by the New Defender, the Above and Beyond Collection from Musto clothing is a collection of men's and women's performance clothing and technical equipment which incorporates 50 years of Musto heritage in world-leading performance clothing.
"The New Land Rover Defender is pushing the boundaries of automotive design, and we took this an inspiration to work with Musto to create our most advanced, technical and capable performance collection yet. Our ambition was to launch a specialist range of clothing and equipment that united the world-class capabilities of the Defender with our customers' thirst for adventure."
Joe Sinclair, Jaguar Land Rover Director of Branded Goods and Licensing
Innovations in the collection include the Welded Thermo jacket with RECCO integrated reflective antenna to help rescue teams locate you in difficult terrain. The jacket also features PrimaLoft Aerogel-lined pockets that help keep mobile phones charged for longer.
The Rodinia Hybrid jacket has YKK Quickburst zip technology to transform it into a gilet in seconds. It also features PrimaLoft Black Eco insulation - a lightweight alternative to down layers that doesn't compromise warmth, comfort or flexibility.
The collection also includes other accessories including tough flasks and bottles, a pen engineered to go to extremes and a unique activity belt with an ANSI COBRA buckle and ultra-robust webbing with a 6,000kg tensile strength.
"Designing technical performance clothing is at the very core of our expertise at Musto and this partnership with Land Rover brings together two innovative British brands, both with a strong heritage. The Above and Beyond collection will provide adventurers of all types with the protection on the outside that will allow them to perform at their best from the inside thanks to the state-of-the-art material technology, durability and comfort of the range."
Paul Stoneham, Musto Executive Chairman
The LEGO Technic Land Rover Defender and the Musto Above and Beyond Collection are now available and can be purchased online from the Land Rover Shop.
For more information on the new Musto and LEGO partnerships please contact your local Harwoods Land Rover dealership today.
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