Sales Manager

Location Jaguar Brighton
Working hours Full Time
Salary Excellent Basic + OTE
Closing date 20/04/2018

Harwoods Group is an automotive retailer representing prestigious car brands; Aston Martin, Audi, Bentley, Jaguar and Land Rover together with the truck brand MAN.We have a total of eighteen businesses providing sales and aftersales services across Sussex, Surrey, Kent and Hampshire.

Established since 1931, we are a successful and progressive third generation family owned business.In 2017 our turnover was £630m and we employed 900 people.We rank #6 in the Sunday Times ‘Top Track 250’, which league tables the UK’s private companies with a turnover of <£650m and <5,000 staff.

Our vision is to ‘create memorable experiences’.In other words, we believe that our role is to ensure our valued customers are offered the best possible experience in their interactions with our company.We feel it is equally important that our staff are well supported and are able to deliver these experiences working as one cohesive team.

With 98% of staff scoring positively when asked ‘I am fully committed to doing my best for the company”, we’re a safe bet for a job and a career.

Harwoods Jaguar Brighton was acquired by the Group in 2011 and is based in a very accessible location in Hove.Our team of just under 30 staff offer Jaguar sales and aftersales, as well as Land Rover Aftersales. Our market area predominately covers Brighton & Hove and the surrounding areas, but we do provide our services nationwide.

Job Purpose

The role ofthe Sales Manager is to:

  • Achieve vehicle sales, finance sales, accessory sales volumes and profit objectives.
  • Manage all vehicle sales processes within the business

Key Responsibilities

  • To manage the mix and specification of new products based on sales trends, local market intelligence and the allocation and production constraints.
  • Manage the supply of used vehicles.
  • Ensure all vehicles are funded appropriately and any issues in this regard are notified to the Head of Business immediately.
  • Implement and develop customer follow up systems and procedures to increase customer loyalty; aid in maintaining the accuracy of the customer database.
  • Maximise commercial opportunities through developing and implementing effective and consistent events and campaigns.
  • Understanding of manufacturer mystery shopping criteria and ability to apply this knowledge.
  • Actively convey the culture of putting customers first by means of TCF at all times and comply with the principles of the FCA for both the customer and the business.
  • Maximise sales opportunities by offering finance solutions to customers and ensuring each customer receives excellent customer service as well as adhering to the FCA guidelines at all times in regards to portraying financial information and regulated activities.
  • Recruit and select the sales team members in line with organisational and manufacturer requirements.
  • Maintain a safe and healthy working environment, ensuring staff comply with Health and Safety requirements.


All Harwoods employees are expected to comply with/adhere to all Harwoods policies and procedures and any additional manufacturer requirements relevant to their role.

Person Specification


  • Proof of Right to Work in the UK.



  • Motor industry experience.


  • Relevant manufacturer experience.

Skills & Knowledge


  • Full driving licence.
  • Smart appearance.
  • Excellent numeracy and literacy.
  • Competency in IT.


Harwoods has 5 key competencies which describe the behaviours expected of all employees.For this role we are looking for applicants who can demonstrate all of the competencies below at the level described, as per the attached competency framework.

Delivering Memorable Customer Service

Provides customer service which creates ‘memorable experiences’ through meeting and exceeding customer expectations.



High Performing Teams

Supports others to continuously improve performance. Seeks feedback on own performance, takes responsibility for own development & demonstrates Harwoods values.

Commercial and Operational Excellence

Understands the drivers of business performance and uses them to optimise commercial opportunities. Plans and manages processes, resources workflows efficiently.

Innovation & Improvement

Demonstrates openness to change and improvement. Proactively looks for more effective ways of doing things.

Brand Aligned

Knowledgeable of, aligned to and ambassador for the brand and adheres to brand standards.

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